Customer connection & product experience · 0:34
Who Is Responsible for Product Craftsmanship?
Ask who is steering the product and who cares about craftsmanship. A screen shows only part of what someone experiences when they encounter the real thing.
IN THE CLIP
Transcript
So, really the question, I think, that we have to answer as inventors, operators, investors, capital allocators, really who's helming the ship, and who is creating new novel product experiences? Who cares about craftsmanship? Because people can feel it. And you can see and understand only so much through the lens of this phone.
More on Customer connection & product experience