Product & Design · 0:41

Design for a Feeling

Name: Design for a Feeling
Uploaded: 2026-10-30
Duration: PT41.3S
Description: Sean describes an illustrative design exercise: start with a meaningful memory or feeling, then connect it to colors, materials, movement and craftsmanship.

Sean describes an illustrative design exercise: start with a meaningful memory or feeling, then connect it to colors, materials, movement and craftsmanship.

Sean Everett · Published 30 October 2026

IN THE CLIP

Transcript

We start with someone who understands essence, and we start with, what is a, a memory or a, an emotion that you had that's very strong, that gives you a positive feeling that you can remember, still remember to this day, you hold onto. How can we take that emotion and choose the colors that we have, the materials, the woods, the grains, the material, the flow of things, the stitching itself, like the movement of the car and the suspension level. So we create an environment for you, such that you can live in that emotion space. And that's craftsmanship, that's working with your hands.