Build Products People Keep Using

IN THE CLIP

Transcript

So the requirements of doing this, and creating something that lasts is, one, it just needs to be sturdy. Two, it needs to be raw and real. And so you, Three, you need to have something that's useful that continues to be used and manipulated, either used as like a idea, like I see something and it's an idea, piece of furniture I sit in, something I wear on my body, something that I use, a tool, right? Some type of space or architecture that I go into. And so you find that it's something that humans create value or find value from over time.