An Unmet Product Spec Can Reveal an Opportunity

IN THE CLIP

Transcript

But the question, I suppose, that really matters is what happens when you've figured out the spec. The tech spec. The precise specification of what you're looking for. And you have a gut feel evidence, and you know it's right, and you've been around the horn, right? And it's like, man, I can't find I can't find anybody to do this. Then what? Well, Opportunity. Ding ding quiz question. Because essentially what you've found is a gap. You found something that the market wants. that nobody either can do, has never tried to do or is unwilling to do because it's too costly, too complex, too difficult, too too much issue, like, isn't gonna work. And that's where invention occurs.