Growth & Value · 0:34
The Work Between Wanting and Getting
An outcome often depends on more than one tool: people, communication, purchases and coordination. Where can you reduce that work?
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IN THE CLIP
Transcript
What people actually want is an outcome, right? And the real question is, along the things that have to happen, all the stuff leading up to getting that outcome that they want, they have to do a lot of things. They got to pull in other people, they got to pull in 3rd party providers. They got to do a bunch of communication. They gotta buy stuff, they gotta like do stuff. And then finally, after a lot of like convincing and work and yada, yada, negotiation, you're finally at a place where you reach an outcome.
Recorded February 2026.
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