Marketplace product case
Building a product-development marketplace
Led product work on a marketplace connecting technical specialists and suppliers, with product-team hiring and requirements for a structured customer journey.
Role
Head of product
Challenge
The product helped customers navigate the expertise needed to move a physical-product idea toward development and manufacturing.
Approach
- Project requirements prioritized buyer demand while retaining manual specialist onboarding in an early phase
- The proposed journey used introductory cost guidance and focused questions to match customer needs with suitable expert help
- Requirements separated discovery, qualification, expert listings, offers and checkout
- Supporting requirements covered project context, specialist notifications and funnel measurement
Deliverables
- Marketplace reported in the public career record
- Product team reported in the public career record
- High-level marketplace requirements documenting the proposed customer journey