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AI product-development case

Leading a generative-media product build

Led a distributed research and development team on a text-to-video product, connecting product definition, technical design and delivery practices.

Generative AIProduct architectureResearch and developmentDistributed teamsRoadmappingDelivery process

Role

Head of product for generative AI

Challenge

The work brought together the product, generation workflow and infrastructure needed for a new media-creation experience.

Approach

  • Translated product requirements into product and infrastructure planning
  • Coordinated a distributed research and engineering team
  • Mapped the prompt-to-output workflow and its quality-enhancement stages
  • Used existing foundational capabilities within the generation-workflow design
  • Established development-process practices and worked on a broader roadmap

Deliverables

  • Product and technical definition
  • Generation-pipeline architecture
  • Product and infrastructure roadmap work
  • Development-process setup